IRIS and Aiwyn Partner to Drive Practice Management Efficiency

New partnership empowers CPA firms to exceed client expectations and decrease time to revenue

IRIS Software Group (IRIS) and Aiwyn are today announcing a strategic partnership to streamline client engagement, billing, payments and collections across IRIS Practice Management products. The partnership will enable joint clients to automate practice management to drive efficiency and free time to deliver value–added client services. 

The new collaboration is in response to the ongoing talent shortage with 49% of accountants expecting to spend more time on advisory services in 2023. IRIS’ leading accountancy and payroll solutions, combined with Aiwyn’s practice automation solutions will help CPAs overcome their pressing talent shortage challenges while still providing the flexibility to expand their business lines at scale. 

The IRIS-Aiwyn collaboration will quickly and effectively deliver solutions to help firms reduce manual, mundane tasks.

“Aprio has been a long-time customer of both Practice Engine and Aiwyn,” says Adam Rimes, CFO at Aprio. “As mission critical systems that fuel our firm’s growth, I’m excited for this collaboration and all the possibilities it will help create.”

“Accountants understand they need data-driven insights to effectively scale their firm,” says Jim Dunham, President and General Manager of Americas at IRIS. “We are thrilled to partner with Aiwyn to offer our clients expanded practice management functionality to go beyond our native capabilities. This partnership furthers our mission to take the pain out of processes and help our clients overcome their most critical practice management challenges to focus on value-added client services.”

Justin Adams, CEO and Co-Founder of Aiwyn comments, “This expanded partnership with IRIS is a significant leap forward for Aiwyn in our commitment to redefine the Practice Automation landscape. Together, we will push the boundaries of innovation, empower our clients with game-changing solutions, and shape the future of the profession in remarkable ways.”

To learn more about IRIS and Aiwyn, register for our upcoming webinar on 22^nd June with IRIS VP of Sales – Americas, Jen Esterheld and Aiwyn Chief Revenue Officer, Pat Morrell.

Eva Mrazikova

Global Head of Product Marketing

Eva Mrazikova is Global Head of Product Marketing at IRIS, where she leads go-to-market strategy, competitive positioning and product marketing across IRIS’ Accountancy and HCM portfolios in the UK and US.

With more than 20 years’ experience spanning product marketing leadership, commercial strategy and technology transformation, Eva brings a rare blend of strategic vision and hands-on execution to complex, multi-product businesses.

A recognised product marketing leader and qualified accountant, she has spent her career at the forefront of digital transformation, helping organisations navigate the shift from legacy platforms to cloud-based, AI-enabled solutions while driving measurable commercial outcomes through market-led strategy.