Now Announcing IRIS Star Practice Management

E

By Eva Mrazikova

Global Head of Product Marketing

Star by IRIS has a new name to better align with its parent company, IRIS Software Group. As of June 16, 2021, Star by IRIS will be known as IRIS Star Practice Management.

Star was acquired by IRIS Software Group in 2019. The change of name is part of an initiative to bring all IRIS brands together under one single business and to improve our customers’ experience with us.

Please be assured that these changes will not affect any of the product features or support Star customers currently enjoy, and customers do not need to take any action.

https://iris.wistia.com/medias/a888ovvrex

For more detailed information regarding IRIS Star Practice Management visit www.irisglobal.com/star. Visit our practice management software page to learn more about the software and our wide range of products.

Eva Mrazikova

Global Head of Product Marketing

Eva Mrazikova is Global Head of Product Marketing at IRIS, where she leads go-to-market strategy, competitive positioning and product marketing across IRIS’ Accountancy and HCM portfolios in the UK and US.

With more than 20 years’ experience spanning product marketing leadership, commercial strategy and technology transformation, Eva brings a rare blend of strategic vision and hands-on execution to complex, multi-product businesses.

A recognised product marketing leader and qualified accountant, she has spent her career at the forefront of digital transformation, helping organisations navigate the shift from legacy platforms to cloud-based, AI-enabled solutions while driving measurable commercial outcomes through market-led strategy.